Updated
Marketing
Traffic Needed for Revenue Goal
Convert a revenue target into required traffic. Model ecommerce, lead generation, or ad revenue—then get daily targets, channel breakdown, scenarios, and CSV export.
Traffic Goal Calculator
Choose a revenue model, enter your metrics, and get the traffic needed to hit your revenue goal.
Revenue target for the selected period.
Adds safety margin to required traffic.
Average revenue per order.
Percent of visits that purchase (e.g., 2%).
Optional: reduce revenue by % (e.g., 5 for 5%).
Use Scenarios to see how improving conversion rate or AOV changes your traffic requirement, and use Channel Breakdown to assign traffic targets by source.
Scenarios help you plan improvements. “Conservative” uses weaker metrics, “Base” uses your current numbers, and “Optimistic” uses stronger metrics.
Split your traffic target across channels. Percentages should add up to 100%.
Generate a traffic result first in the Calculator tab, then split it here.
Export includes inputs, results, scenarios, and channel breakdown (if generated).
Calculate first to enable export.